Jampha Shopping Mall: E-commerce Website and AI System for Retail
A shopping mall that gathers many shops and local products faces problems a single store never meets: showing goods from several vendors in a way that makes sense, and answering questions of every kind from customers. Haliviq built the e-commerce website for Jampha Shopping Mall with an AI system that supports both customers and the team. Shoppers find products without hunting, and staff spend less time on repetitive questions. If your business is considering an e-commerce site or an AI assistant for retail, this page sets out what we delivered and how.
Industry
Retail & Community
Platform
E-commerce Website + AI System
Year
2025
Services
2
Services Provided
Project Objectives
- Present the mall's shops and products in an organized way that is easy to search and buy from.
- Create an order flow that is easy to complete on a phone.
- Use AI to answer customer questions and reduce repetitive operational work.
- Handle products from different vendors under a structure that stays clear.
- Let the team manage products and content independently over time.
- Make the site easy for shoppers of varied backgrounds, including those used to traditional retail.
What We Delivered
- A responsive e-commerce website
- A product and category structure for varied vendors
- An order and checkout flow
- An AI system that assists with customer questions and operations
- Back-office tools for products and content
- E-commerce SEO foundations for product pages
- Training for the team on managing the store and the AI
How We Built It
Understand the business and customers
We studied the product structure, the customer profile and the daily repetitive tasks, to decide the scope of both the website and the AI.
Shopping experience design
We designed browsing, search and ordering to suit community and traditional-retail shoppers. Steps are simple and wording is plain.
E-commerce development
We built product pages, the cart and checkout together with tools for managing products. Staff can add and edit items without a developer.
AI system development
We added AI that answers customer questions and assists operations using the mall's own information, inside a clear scope. Matters needing judgement go to staff.
Testing and handover
We tested the experience and handed over with team training. The team can run the store and adjust the AI's information on its own.
Technology & Tools
Results
- An e-commerce site launched that presents the mall's products in an organized way.
- Customers get an always-available way to ask questions through AI.
- The operations team has tools that reduce repetitive work.
- The structure is ready for more shops and products.
- The team manages products and content without developer help.
FAQ
Short answers about this project.